My savvy editor suggested that a new title be developed. She, Judy, and I came up with three alternatives. Then I asked a panel of ten friends who are professionals in marketing, copy-writing, and advertising what they thought of the previous title and each of the three new ones, plus asked for alternative suggestions. After additional brainstorming, this is the result: Positive Vision – Enjoying the Adventures and Advantages of Poor Eyesight PS – We did this a few weeks ago and I updated the website, but forgot to also post about it until now – whoops!
